The Soudal Story: An Entire Project Lifecycle Case Study of a Global Multi-Market Platform
CLIENTS & INDUSTRY EXPERIENCES - Soudal.com is a project 5 years in the making, spanning 20+ countries, 10+ languages and managing over 12.000 product variations and 100.000 website sessions per month. What started off initially as a strategic exercise, went over to development of the Drupal 8 platform and evolved into continuous website improvements and training of the international marketing team of Soudal, resulting in a 400% increase of organic traffic. Oh, and there’s a Drupal 9 upgrade somewhere in there as well. The Soudal story is a story of ups and downs, challenges, victories, and above all: a great partnership between a client and an agency. In this session we will talk about the entire project lifecycle: from strategy and development all the way over to maintenance, project management and training. We will share practical insights about: - The benefits of open communication - How to listen and understand the customers’ needs - Project challenges (including launching a website in China) - Working together towards a common goal - How we work as a company - Adapting and improving based on valuable customer feedback - How we are able to quickly spin up a new market website (we’ll share some technical details for our fellow developers out there) - … and much more Get ready for a 45 minute session loaded with practical project details you can use to improve your own company, team, workflow, or just to be inspired! Something you simply can’t find on Google.