Everyone wants to create the next great product, but often the team's efforts fall flat. Teams that really want to disrupt their market can use a few easy techniques to create a vision for the future, transform their conversations from talking about features to describing experiences, and take the incremental steps needed to get there. Susa Hart is a UX and Product leader with experience working in startups, enterprise, finance, commerce, and biotech applications. Susa specializes in building teams that leverage design thinking and lean UX to create near term and disruptive new technologies.