Tailoring apps to users from over 150 countries with different languages, cultures and formatting rules is hard and often overlooked by developers. Roy takes us on a journey around the world in search of the strange and wonderful, uncovering many tools provided by iOS to make global users feel at home. Help us caption & translate this video! http://amara.org/v/HrCg/ Help us caption & translate this video! http://amara.org/v/HrQk/