The digital disruption is underway across all industries, and at the core of this disruption is a transformation and acceleration of innovation, development and delivery methods. IBM is leading this disruption through the Cognitive ERA. Watson is creating a new partnership between people and computers that enhances, scales and accelerates human expertise IBM Watson services available on Bluemix are the building blocks for developers to create the next generation of cognitive applications to transform the way businesses engage with their customers, discover, innovate and make decisions.